Solana’s Pump.fun Faces 80% Revenue Drop as Memecoin Market Cools
Pump.fun, a popular memecoin platform built on Solana, has experienced a significant 80% decline in revenue, dropping to $24.96 million in July 2025 from its peak of over $130 million in January. This downturn reflects a broader slowdown in the memecoin sector, with the total market capitalization falling by 23.5% to $65 billion and trading volume plummeting 67% from July highs. Data from DefiLlama highlights a consistent downward trend, with revenues halving from $90 million in February to $45 million by March. The cooling market suggests a shift in investor sentiment away from speculative memecoins, potentially signaling a need for innovation or diversification within the solana ecosystem to reignite growth.
Pump.fun’s 80% Revenue Drop Signals Memecoin Market Slowdown
Pump.fun, a Solana-based memecoin platform, reported a steep 80% decline in July revenue, dropping to $24.96 million from January's peak of over $130 million. The slump reflects broader cooling in the memecoin sector, with total market capitalization falling 23.5% to $65 billion and trading volume down 67% from July highs.
DefiLlama data reveals a consistent downward trend, with February's $90 million revenue halving by March and plateauing NEAR $40 million in subsequent months. Solana's token minting activity—a key indicator of memecoin demand—simultaneously hit a three-month low, underscoring fading retail speculation.
Solana (SOL) Price Forecast: Quiet Accumulation Hints at $180+ Rally in August
Solana's price has climbed from $140 to $168 in recent weeks, defying a decline in social media chatter. This divergence suggests accumulation by veteran investors during periods of low hype—a historically bullish signal for SOL.
Technical indicators flash short-term caution, with the MACD turning bearish. Yet critical support at $162.64 remains intact, anchored by the 9-day DEMA. The $165-$167 zone now serves as a litmus test for bullish continuity.
August may open with consolidation, but the inverse correlation between price and social volume suggests room for upward movement. Santiment data reveals social dominance at just 4.57%, mirroring Q2 patterns where quiet spells preceded gradual gains.
Solana’s New Crypto Smartphone Goes Global
Solana is making a bold move beyond the digital realm with its new Seeker smartphone, targeting global adoption across 50 countries. The device ships with 150,000 units already distributed—a stark contrast to its predecessor’s modest 20,000 sales. This isn’t just hardware; it’s a manifesto for Web3 sovereignty, replacing Apple and Google’s dominance with TEEPIN, a decentralized operating system.
The Seeker arrives preloaded with a dApp Store featuring 100+ crypto-native applications, signaling Solana’s ambition to redefine mobile as a decentralized platform. Its economic model hinges on the SKR token, empowering users through participatory governance. 'Seekers officially start shipping today,' Solana Mobile announced on X, marking a pivotal moment for crypto’s physical infiltration into daily life.
Upexi Inc. Expands Solana Holdings to Over 2M SOL, Leveraging Discounted Purchases and Staking Yields
Upexi Inc. (UPXI), a diversified brand owner based in Tampa, Florida, has more than doubled its Solana (SOL) holdings in July, surpassing 2 million tokens. The company funded the purchases through capital raised via the sale of common stock and convertible notes, totaling $200 million. CEO Allan Marshall described July as a "game-changing" month, highlighting strategic acquisitions of locked SOL at a mid-teens discount to market rates.
The firm's SOL treasury now stands at 2,000,518 tokens, generating an 8% staking yield alongside unrealized gains from discounted purchases. Upexi's shares rose 56% last month and gained 9.1% on Monday, reflecting investor confidence in its crypto strategy. The holdings trade at a basic market net asset value (mNAV) of 0.9x and a fully loaded mNAV of 1.6x, signaling potential upside as locked tokens vest.
Notable transactions included bulk purchases of 100,000 SOL on July 21 and 83,000 SOL on July 23. The company's brands span pet products (LuckyTail), supplements (Prax), and functional mushrooms (Cure Mushrooms), creating a diversified revenue stream to support its crypto treasury growth.
